In this recording Jessica Rathke discusses strategies to support business growth for LSPs in the highly competitive localization market, covering:
• Why traditional sales practices aren’t working as well today
• How to differentiate your offering
• How to attract larger, more profitable business (projects)
• How to create sales conversations that sound more compelling than your competitors
• Knowing what to focus on and what to eliminate so you don’t waste your time
Jessica Rathke is a specialist in localization sales, sales management and marketing and is currently Managing Director at Localisation Sales & Marketing, a London-based sales training consultancy.
This webcast is delivered in English.